the magical beginning of unfiltered.

Life has a magical way of showing you your path. When Arnie Shugar won a soap machine in a poker game 65 years ago, he began a heritage of uncompromising dedication to his craft. He thoughtfully honed small-batch recipes using as few real and natural ingredients as were needed — making natural soaps before natural was trending. He passed his reserve formulas and unfiltered philosophy on life and work to his son, Ronnie, one of Raw Sugar’s founders. “Unfiltered honors Arnie’s love for authentic, uncomplicated and uncompromising quality. Living life Unfiltered lets the things that are meant for you show up. Like soap machines, sons and love.”